We had a lot of fun with this project, using vibrant green and blue shades to highlight the eco-friendliness of the product. The branding needed to stand out with the team when out and about to drive new business, but we were mindful that a logo needed to work when displayed on EV charging points at an office or home. Integrating a symbol of power and electricity to the stem of the ‘P’ allowed for the logo to be self-contained and focus on the product independently of more distracting design ideas.
Part of Powerpod’s package is to be able to remotely control charging and monitor performance through an app. We designed an easy to use app, with all key information clearly displayed for a quick check on the go.