what we did:
We love cycling at Muze, so when we got the opportunity to work with an exclusive cycling club, our wheels were already in motion. 700c is a high quality, road cycling brand but they also wanted us to reflect the performance & energetic nature of the sport.
We created a bold, dynamic & recognisable logo that was flexible enough to be used in many different situations. It was a great honour to see our work in place at various locations during the legendary Paris-Roubaix Race.